Approaching Policy Communications as Story Telling

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Approaching Policy Communications as Story Telling

Many organizations make the mistake of assuming that successful policy development guarantees successful policy advocacy, when in fact policy advocacy should be seen as a separate act with its own rules for success. “Approaching Policy Communications as Story Telling” is a one-day course that treats policy advocacy as a form of story telling, an approach which identifies the essentials of successful advocacy, whatever the format (e.g. PowerPoint presentation; oral presentation with table drop; etc.).

Individual participants, benefiting from a challenging and stimulating group learning experience, will strengthen their narrative capacities and rediscover the essentials of policy advocacy, learning how to tell short, compelling and convincing stories about their organization’s desired policy directions.